Samsung’s Galaxy S6 Edge launch event in China: Half of attendees were hired ?!
In the Samsung’s press conference a few days ago in China, there are about 1,000 attendees. But, according to The Paper, they said on a report that half of them were fake. The event was held to officially introduce the newest Galaxy S6 as well as S6 Edge to Chinese’s smartphone lovers – the targeted market of many brands and now the biggest market in the world.
Therefore, the source said that people, under 30 years old, dressing like like, students or SamsunGlaxy fans were paid $4.80 (PHP 2127) for at least an hour to stay at the conference. The recruiters were also paid $3.20 (PHP 141) for each person they recruited.
Those people, after that, had to report that they admired the company and they are really curious about the new device of the company or how much they love the company as well, etc. Some of them were required to take pictures, post to social media with the name of the phone, WeChat app for an example and also like the Samsung Galaxy fanpage. Another interesting thing, half of the pictures of the luxirious Samsung Galaxy S6 or S6 Edge were taken by the Apple iPhone. What do you think about it?
Samsung had been experienced not a good year in 2014, in case you dont know. The company was the largest company for many years but lost its share in global recently, especially in China, where Apple took over 27.6% market share. Therein, the Apple iPhone 6 itself took 10.2%. In China, the iPhone 6 is now the most popular device, followed by Xiaomi Redmi and iPhone 6 Plus. It seems that Samsung are trying to get fans back. They tried much on creating impressive, unique Samsung Galaxy S6 or S6 Edge with many upgrades, advancements and improvements. Besides, they also emphasized doing marketing in order to improve the Samsung brand.
So, what do you think about the action of Samsung. Do you think they’re right?