Smartphones manufacturers are facing the fear of ASUS ‘s launching Zenfone 2 with a lot of outstanding specifications but at a very affordable price. In this event, to ensure that they will not lose their market into the hands of ASUS, they have to take action right now. According to the leaked documents, LG PH is supposed to have a promotional campaign to position LG G2 and LG G Pro 2 against Zenfone 2.

The promotional campaign is supposed to be around the last week of April or the first week of May to coincide with the projected release of the Zenfone 2 in the Philippines. As said in the documents, the new suggested retail price of LG G2 in the Philippines will be Php12,990 for the 16GB model and Php14,990  for the 32GB model. As for LG G Pro 2, it will be priced at Php14,990 in the Philippines for 16GB model. However, to promote these 2 products, a free LG L40 smartphone will be enclosed with each handset of LG G2 or LG Pro 2 smartphones sold.

Please take a look on the specifications of LG G2 and G Pro 2 :

LG G2 specs

5.2-inch 1080 x 1920 Tru-HD IPS+ LCD display, 424ppi
Corning Gorilla Glass 3
Qualcomm MSM8974 Snapdragon 800 2.3GHz quad-core
Adreno 330 GPU
2GB RAM
16GB, 32GB internal memory
WiFi a/b/g/n/ac, dual-band, WiFi Direct, DLNA
Bluetooth 4.0 A2DP
GPS w/ aGPS support
NFC
HSPA+, 4G LTE 100Mbps
13 megapixel camera with LED flash, OIS
Full HD 1080p video recording @ 60fps
2.1Mp w/ front-facing camera
Android 4.4.2 Kitkat (upgradable to Lollipop)
Li-Ion 3,000mAh battery

143g (weight)

138.5 x 70.9 x 8.9 mm (dimensions)

LG G Pro 2 specs

5.9-inch full HD IPS 1920×1080 pixels, 373ppi
Qualcomm Snapdragon 800 Processor (2.26GHz Quad Core)
3GB DDR3 RAM
16GB eMMC
supports microSD slot
WiFi (802.11 a/b/g/N/ac)
LTE, LTE-A broadband
13MP OIS plus rear camera (supports 4K UHD video recording)
2.1MP front camera
Smart Ready Bluetooth (BT5)
NFC
High Power 1W speaker
Li-Ion 3,200mAh removable battery
Android 4,4 Kitkat (upgradable to Lollipop)
172g (weight)

157.9 × 81.9 × 8.3mm (dimensions)

In conclusion, while a lot of people are waiting for ASUS Zenfone 2, the promotional campaign of LG G2 and G Pro 2 is also worth considering. Somehow it is a good strategy that LG could come up with in order not to lose market into the hand of ASUS Zenfone 2.