Until now, Google has become the first company to rent to the world’s largest and most expensive digital billboard in Times Square, New York.

The largest shopping season is coming soon. So, an attrative advertisement of Google is taken at the end of this year. It will surely be a great advertising ever in order to attract a huge number of care – people before Google’s advertising campaign. It was estimated around 300,000 pedestrians pass by this billboard every day.

It was located at 1535 Broadway, far about a mile and a half from Google’s New York headquarters. The interactive billboard was measured 77.69 feet by 329.65 feet. The display resolution is 10,048 x 2,368 pixels.

This is the largest billboard on Broadway ever,” a Clear Channel spokesperson told Mashable.

Besides setting to open for free from Tuesday evening for showing a nature-inspired digital art for a week before Google’s adverts. Google also donate some of the precious screen time to non-profit organizations, like Charity Water and the WWF (World Wide Fund).