5 awesome smartphones that helped turn Asus into a GIANT
Just in the past 1-2 years from now, Asus was known more as a laptop producer rather than a huge smartphone brand like it is now. We are used to saying “Everything happens for a reason”, aren’t we? The reason here is that, there are important milestones in the company’s business, with wise decisions made at the right moments.
Here are 5 devices launched at 5 perfect stages that contribute in turning Asus from a newbie to the smartphone market to a GIANT we know today, which many rivals trying to beat.
1. Asus Zenfone 2 4GB RAM
First announced: Early 2015 (around Jan)
First launched: April
Release date Philippines: Mid May
If you are up for a bet, we bet that most of us get to know Asus since the company introduced this Zenfone 2 551ML as the first smartphone in the world to come with 4GB of RAM. It was such a huge move that in a very short period, Asus became the topic to talk about on every single forum. Until now, despite having other choices of 4GB RAM phones, many still choose Asus smartphones for their reputation of high-quality product.
Asus Zenfone 2 ZE551ML specs
Device | Asus Zenfone 2 ZE551ML |
Display | 5.5”, IPS capacitive touchscreen, 16M colors1080 x 1920 pixels (~401 ppi pixel density)Corning Gorilla Glass 3 |
Thickness | 10.9 mm |
Weight | 170g |
Camera | REAR: 13 MP, 4128 x 3096 pixels, autofocus, dual-LED (dual tone) flashFRONT:Â 5MP |
Processor | Quad-core 2.3 GHz |
RAM | 4GB |
Storage | 16/32/64 (SD Card up to 64GB) |
OS | Android OS, v5.0 (Lollipop) |
Battery | Non-removable Li-Po 3000 mAh battery |
Connectivity | Wi-Fi 802.11 a/b/g/n/ac, Wi-Fi Direct, hotspot |
SIM | Dual SIM (Micro-SIM, dual stand-by, dual call) |
Color | Osmium Black, Sheer Gold, Glacier Gray, Glamor Red, Ceramic White |
2. Asus Zenfone Selfie dual 13MP
First announced: June 2015
First launched: Expected Q3 2015
Release date Philippines:Â to be confirmed
Asus Zenfone Selfie is another great move from Asus, we have to say. In order to catch up with the popular selfie trend users love, Asus immediately launch a “selfie device” to meet public’s demand. Together with the already-built reputation, this 13MP front shooter made the Zenfone Selfie stand out from other competitors like Sony Xperia C4 and Lenovo K3 Note.
Asus Zenfone Selfie specs
Device | Asus ZenFone Selfie |
Display | 5.5”, 1080×1920 pixels, IPS capacitive touchscreen, 16M colors. Corning Gorilla Glass 4, oleophobic coating |
Thickness | 10.8mm |
Weight | 170g |
Camera | REAR=FRONT:Â 13 MP, 4128 x 3096 pixels, laser autofocus, dual-LED flash |
Processor | Qualcomm MSM8939 Snapdragon 615, Quad-core Cortex-A53 & Quad-core Cortex-A53 |
RAM | 2/3 GB |
Storage | 16/32GB expandable up to 64gB |
OS | Android Lollipop, v5.0 |
Battery | Li-Po 3000 mAh battery |
Connectivity | Wi-Fi 802.11 a/b/g/n/ac, Wi-Fi Direct, hotspot |
SIM | Dual SIM |
Color options | Pure White, Chic Pink, Aqua Blue |
3. Asus Zenfone Deluxe 4GB RAM – 128GB ROM
First announced: Early August 2015
First launched: Expected Q3 2015
Release date Philippines:Â to be confirmed
After the arrival of Asus Zenfone 2 with 4GB RAM, Asus promised the upcoming variant with 128GB ROM. Heavy users, especially gamers were super excited with the announcement. What’s even better? The device can go with another  128GB with SD card support – making a total of 4GB RAM and 256GB ROM. Seriously, there is nothing this beast can NOT do for you, tech geeks!
Now that the handset is already launched, we can start saving to grab one when Asus bring Zenfone Deluxe Philippines for our local market.
Asus Zenfone Deluxe specs
Device | Asus Zenfone Deluxe |
Display | 5.5 inches, Â IPS capacitive, 16M colors, 1080 x 1920 pixelsCorning Gorilla Glass 3 |
Thickness | 10.9 mm |
Weight | 170g |
Camera | REAR:Â 13 MP, 4128 x 3096 pixels, autofocus FRONT: 8 MP, AF |
Processor | Intel Atom Z3580/ Z3560Quad-core 2.3 GHz/ 1.8 GHZ |
RAM | 4GB |
Storage | 64/128 GBÂ (SD Card up to another 128GB) |
OS | Android OS, v5.0 (Lollipop) |
Battery | Non-removable Li-Po 3000 mAh battery |
Connectivity | Wi-Fi 802.11 a/b/g/n/ac, Wi-Fi Direct, hotspot |
SIM | Dual SIM (Micro-SIM, dual stand-by, dual call) |
Color | White/Purpl |
4. Asus Zenfone Max 5,000 mAH
First announced: Early August 2015
First launched: Expected Q3 2015
Release date Philippines:Â to be confirmed
Travelers, businessmen, and basically anyone who need a long-lasting battery to go for several days without carrying the bulky charging set, this is for you. With 5,000 mAH and 2GB RAM, the Zenfone Max just offers exactly what many are looking for.
Asus Zenfone Max specs
Device | Asus Zenfone Max |
Display | 5.5 inches, IPS capacitive, 16M colors, 720 x 1280 pixelsCorning Gorilla Glass 4 |
Thickness | to be updated |
Weight | to be updated |
Camera | REAR:Â 13 MP, 4128 x 3096 pixels, laser autofocus FRONT:Â 5 MP |
Processor | Snapdragon 410, Quad-core 1.2 GHz Cortex-A53 |
RAM | 2GB |
Storage | 8/16 GB (SD Card up to 128GB) |
OS | Android OS, v5.0 (Lollipop) |
Battery | Non-removable Li-Po 5000 mAh battery |
Connectivity | Wi-Fi 802.11 b/g/n, Wi-Fi Direct, hotspot |
SIM | Dual SIM (Micro-SIM, dual stand-by) |
Color | Various |
5. Asus Zenfone 3 5GB RAM
First announced: Mid 2015, Concept
Although for now, Asus Zenfone 3 is only a concept by aspiring designer Mignc on Deviantart, the idea of it excites users and tech lovers everywhere. This Asus Zenfone 3 concept contributes hugely to making Asus a more desirable smartphone brand than ever.
With such technology proficiency we are having today, smartphone producers already do so many amazing things. Who knows, we will see this Asus Zenfone 3 5GB RAM in the market one day real soon.
Asus Zenfone 3 specs we know from the concept:
Quad core processor clocked at 2.5GHz
Intel Atom Z3599
5GB RAM – 128GB ROM
Li-Ion 3500 mAh battery
16MP rear camera and 8MP front snapper